A new Culture Ministry initiative introduces an electronic ticketing system that expands the number of archaeological sites and museums it covers from the current 30 to 108, augmented and virtual reality (AR/VR) experiences, digital tours and specialized services for universal accessibility.
Titled Hellenic Heritage, this new suite of cultural services was unveiled recently by the ministry’s Organization of Cultural Resources Management and Development, in the presence of Prime Minister Kyriakos Mitsotakis.
The project, which aims to digitally upgrade the visitor experience at over 350 monuments and museums nationwide, is scheduled to launch in April. At its core is the new hh.gr platform, now the official gateway to the country’s cultural heritage. By bringing together archaeological sites, museums and monuments under a unified logo and integrating with other ministry platforms, hh.gr is set to become the definitive point of reference for visitors.
The platform will also integrate the new electronic ticketing system with a time-slot booking system to manage visitor flow.
Additionally, the Hellenic Heritage Pass will provide unified access to multiple sites and museums through a single purchase. These passes will be categorized by theme, region, or group (for professionals), and will include dedicated services for school excursions.
The platform will further incorporate the “Eumaios” database, which tracks accessibility conditions at monuments and sites. During the booking process, persons with disabilities will be able to specifically request the use of elevators, lift platforms, or wheelchairs.
The Hellenic Heritage Members card, meanwhile, will be available via free registration, offering complimentary access to less-frequented archaeological sites, along with various discounts. For those seeking exclusivity, the Hellenic Heritage Experience will facilitate private tours. Currently available at the Acropolis and the Museum of Modern Greek Culture, Kathimerini understands the program may expand to the Palace of the Grand Master of the Knights of Rhodes and the Temple of Aphaia in Aegina.
The platform will also offer digital tours for 40 sites and museums, available in eight languages – including International Sign – while augmented and virtual reality (AR/VR) applications will be implemented at major landmarks such as the Ancient Agora, Cape Sounio, the Rotunda in Thessaloniki, Ancient Olympia, Delos and the Asclepeion of Kos.
Beyond ticketing, hh.gr will feature a digital cultural “magazine” offering travel recommendations and specialized tools for tourism professionals. The critical role of hh.gr as the primary gateway to Greek heritage is underscored by the volume of visitors: According to Angeliki Maragaki, production director of the Cultural Resources Management and Development Organization, annual ticket sales for the Acropolis alone surpassed 3 million in 2025.
“With Greece possessing such unique cultural treasures, the application introducing visitors to this heritage must be of a global caliber, at a level that makes it a true leader compared to its international counterparts. I believe we have every reason to feel confident that we have achieved this ambitious goal,” Prime Minister Kyriakos Mitsotakis said at the presentation, describing Hellenic Heritage as the “central portal for national culture.”
Culture Minister Lina Mendoni emphasized that Hellenic Heritage “serves the ‘experience economy’ and the creation of a powerful, distinct identity,” while the president of ODAP, Nikoletta Valakou, stressed that it “signals a new era for Greece’s cultural heritage.” The project is backed by a budget exceeding €27 million.
